一、项目编号：05
　　二、项目名称：影视后产品开发、制作中心
　　三、项目所在行业：影视
　　四、项目背景及建设条件：包括电影海报、音像制品、各类玩具、邮票、纪念品、电子游戏、主题公园、图书等等与电影有关的衍生产品，在业内被称为电影后产品。电影后产品开发的收入往往是一部电影票房收入的2至4倍。业界人士把现今电影市场称为"后电影"时代。
　　五、项目准备及进展情况：该中心已规入实验区核心规划区内，建成后预计年产值将达到4--5亿。
　　六、项目规模和建设内容：建筑面积1.5万平方米。实验区充分挖掘影视产业的经济价值，培育一批影视后产品开发企业，在相关影视产品推出的同时，即使抓住市场机会，拓展音像、图书制品制作销售业务，付费家庭录像、网络电视、付费光缆电视业务，玩具、服装、电钻游戏等影视相关产品业务，从而扩大影视业发展空间和产业规模。
　　七、合作方式和内容：合资、独资。
　　八、项目中方可提供的合作条件：土地、资金、人员、技术。
　　九、项目中方情况介绍：横店影视产业实验区：国家级影视产业实验基地，是目前全国唯一的国家级集影视剧创作、拍摄、制作、发行于一体的综合实验区。区内拥有全国最大、有着"中国好莱坞"之称的影视拍摄基地--横店影视城。投资主体是全国闻名的特大型民营企业集团--横店集团，是"中国企业500强"、 "全国十强民营企业"之一。
　　十、项目联系方式：
　　联系人姓名：赵峰              传    真：0579－86551331
　　电    话：0579-86587095       电子邮件：wangkai@hengdian.com
 

Cooperative Investing  Projects in City of Dongyang

　　Ⅰ. Project No: No.05
　　Ⅱ. Project Name: Film Post-products Developing & Producing Center
　　Ⅲ. Project Industry: Movie&TV Industry
　　Ⅳ. Project Background& Construction Conditions: The film post-products in this line include film posts, audio/visual products, all kinds of toys, stamps, commemorative things, games, theme parks, books, etc. The revenue of the film post-products usually doubles or quadruples the film box-office. The specialists call the film market as post-film ages.
　　Ⅴ.Project Preparation& Current Stages: The center is planned to be situated in the core area of the
　　park with annual total output of 400-500 million RMB(60-70 million USD) after construction.
　　Ⅵ. Construction Scales& Contents: Total construction area can reach 15,000 square meters. The park will make full use of the economic value of movie&TV industry to develop several enterprises which produce post products in the fields of audio& video products, books, VOD, internet TV, toys, costumes, electronic games etc to enlarge the developing space of movie& TV industry.
　　Ⅶ. Cooperative Methods& Contents: Joint Venture & Sole-Investment
　　Ⅷ. Providing Cooperative Conditions in the Project: land, capital, personnel and technology.
　　Ⅸ.Brief Introduction of Chinese part: Hengdian .Chinese Movie&TV Industrial Park is a unique comprehensive experimental park for writing, shooting, producing and publication of Movie& TV in China. Hengdian World Studios, the biggest shooting bases in China, are located in the park. The studios are invested by Hengdian Group, one of the private-owned companies in the list of top 500 Chinese enterprises and top 10 Chinese private-owned companies in China.
　　Ⅹ. Contacting Methods:
　　Name: Zhao Feng
　　Tel: 0579-86587095  Fax: 0579-86551331
　　Email: wangkai@hengdian.com